Is there a genuinely free baby diary app?

Yes — with one honest caveat: in the app world, "completely free" almost never means completely. Lunita's diary core is permanently free: both parents writing together, photos, milestones, daily duet questions, sealed letters and the weekly family recap. Premium features are optional (€39.99/year), and every family starts with 30 days of the full version.

The honest answer, not the marketing answer

If you're searching for a free baby diary app, your expectation is fair: I want to keep my child's memories without signing up for a subscription. An app should meet that expectation without asterisk tricks. So here is exactly what costs what in Lunita.

What stays free in Lunita, forever

The diary core is permanently free — not a trial, a promise. It includes:

That's enough to document the entire first year without spending a cent.

What Premium costs — and what it adds

Premium features are optional, at €39.99 per year or €5.99 per month. They add the AI keepsakes: speak a few words and Lunita writes warm diary prose (speech recognition runs on your device); monthly stories woven from your moments; print-ready photo books. The Family plan (€59.99/year) opens the full shared timeline to grandparents and covers as many children as life brings.

And you don't have to decide blind: every family gets the first 30 days with everything included — the full version, no strings. After that, the free diary core simply continues if you don't subscribe.

Why "free + ads" is often the more expensive deal

Many apps in this category are "100% free" — funded by ads, analytics SDKs or data partnerships. That's a legitimate model, but you should know the price: you pay with attention (ads between your baby photos) and with data about you and your family life. For a casual game, maybe fine. For a diary about your child, it's a different question.

Lunita is funded exclusively by the optional Premium subscriptions: no ads, no tracking, no selling of data. The free tier isn't bait — it works because enough families love the Premium keepsakes. Why an ad-free diary is the better long-term choice is the subject of baby diary app without ads; for a sober, sourced market overview see baby diary apps compared.

Three questions to ask any "free" baby app

  1. What does the app live on? If the answer isn't on the website, the answer is usually: your data or your attention.
  2. Can I get my data out? In Lunita you can export everything or delete your account with all data — anytime, right in the app.
  3. What happens after year one? A diary is a promise measured in decades. A permanently free core without ad funding is a steadier foundation than a free model that eventually presents its bill.

If privacy is your main concern, also have a look at the private baby diary app page.

Frequently asked questions

Is Lunita completely free?

The diary core is permanently free — both parents, photos, milestones, duet questions, sealed letters, family recap; Premium features are optional at €39.99/year or €5.99/month.

What do I get in the first 30 days?

Every family starts with 30 days of the full version — all features included, no strings; after that the free diary core simply continues.

Do I lose my entries if I don't subscribe to Premium?

No. Everything you created in the diary core stays yours — and you can export your data at any time.

Is the free version funded by ads?

No. Lunita shows no ads, doesn't track you and doesn't sell data — the only business model is the optional Premium subscriptions.

What exactly does Premium cost?

€39.99 per year or €5.99 per month; the Family plan is €59.99 per year — prices may vary slightly by country, and subscriptions can be cancelled anytime in the App Store.

Be there on day one

Lunita is coming to iPhone in the next days — every family starts with 30 days of the full version. We'll let you know the moment it's in the App Store.

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